Friends…how many of us have them? #CopChat

Friends, followers, subscribers….accept my request.

Friends, Romans, Countrymen...friend request accepted.

Friends, Romans, Countrymen…friend request accepted.

I’m pretty sure Shakespeare had no idea that Cesar could be so friendly in the age of social media.

One of the most popular questions that I’m asked is, “How do we get more followers?” I will generally ask a question in return before I give an answer, “Why do you want more?”

This will tell me if the agency has laid out a social strategy or if they are looking to base their measurement on numbers. Both are necessary, but one is far more important than the other.

Do you want more friends, followers, subscribers to base your success on numbers or do you want them to base your measurement on impact and reach in your community?

Tonight on #CopChat we’re going to ask this question of all the participants because I’m willing to bet that there are several strategies that are at play which is why I can’t just answer that question without delving a little deeper.

#CopChat - 9pm ET, Wednesday Nights

#CopChat – 9pm ET, Wednesday Nights

I can give you my top 5 strategies for getting more followers and friends, subscribers and fans which are all proven, but they might not be exactly in line with why you want to increase your audience.

Who knows…maybe I actually will 😉

But, we’ll put it out there for everyone to discuss and talk about.

Speaking of friends…does anyone remember this one? Throwback time…

 

About Tim Burrows

Tim Burrows was a sworn police officer for 25 years with experience in front line operations, primary response, traffic, detective operations and supervision. He has training in a broad spectrum of policing responsibilities including, IMS, Emergency Management, computer assisted technology investigations, leadership, community policing and crisis communications. Tim is available to assist you with your social media program and communication. Click here to contact him http://bit.ly/ContactTimBurrows
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