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Category Archives: Strategy
Party Content for Police – SHINE
Happy Canada Day! Happy Independence Day! What a great week in North America. BBQ’s, fireworks, travel, parties and more content than you can shake a sparkler at! Hopefully you have planned for this and if not, get to work right … Continue reading
Posted in Communication, Strategy, Tips
Tagged content, content creation, police, SHINE, social media for law enforcement, tim burrows
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Case Study: Measuring success with Prince George’s County PD
A couple of weeks ago the Prince George’s County Police Department announced on their blog that they would be live Tweeting a Vice Sting Operation targeting John’s who choose to solicit the services of prostitutes. The department made it clear … Continue reading
Did #myNYPD really backfire?
Are the police perfect? NO Have the police made mistakes? YES Will mistakes continue to happen? They SURE WILL! Was #myNYPD a mistake? ABSOLUTELY NOT. In fact I love it and I know many others love it as well. I … Continue reading
Do we expect more than this?
A tweet from my friend @karimkanji caught my eye yesterday and at first glance I was a little surprised. I’ve seen these posts before and I’ve used it myself to elicit responses for advice. I’ve talked to people who have … Continue reading
Posted in Reputation Management, Strategy, Tips
Tagged canadian politics, digital strategy, jim flaherty, karim kanji, twitter
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Superbowl Social – dumbing down the message
The following came from a press release from a couple of years back; “Drinking and driving remains the number one criminal cause of death in Canada. In Ontario, approximately one−quarter of all road fatalities are alcohol related. Over 16,000 people … Continue reading
Responding to crime reports on Social Media
So I’m trying to figure out a sports analogy to describe the two examples below… split the uprights/shanked the conversion (NFL and CFL in full swing) through the five hole / hit the crossbar (Hockey is back baby) hit one … Continue reading
Vine vs Instagram Part II
I don’t like making any decisions based purely on like / don’t like. I prefer to play with things, experiment, read and really rate the pros and cons before I make a preferential choice for one thing over another. I will tell … Continue reading
Posted in Communication, Strategy, Tips
Tagged instagram, police and law enforcement, social media for law enforcement, tim burrows, video, vine, youtube
3 Comments
Social Currency for safety
One of the major stumbling blocks of social media use by police and law enforcement is how we talk or provide advice, information and or warnings. We talk to the public like we talk to each other or in court … Continue reading
Posted in Communication, Strategy, Tips
Tagged law enforcement, LESM, police, SMEM, social currency, social media for law enforcement, tim burrows
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Twitter Jail (is social media reliable in an emergency)
From the onset of the flood warnings in Alberta I have had search terms and monitoring in place to follow along from a safe, dry distance. From the beginning, the Calgary Police Service has been nothing short of awesome to … Continue reading
Posted in Communication, Strategy, Tips
Tagged alberta floods, calgary police, twitter jail, twitter tips
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Vine or Instagram?
“Who has time for both?” I read that earlier today and I was blown away. I suppose if you are just going about your business using social media as a passive observer, or a passionate consumer you could very well … Continue reading
Posted in Communication, Strategy, Tips
Tagged audience, authentic, choices, commitment, instagram, time, vine
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