Monthly Archives: April 2015

He’s back, he brought a friend…sequels rarely win.

Dover Police Officer Jeff Davis who made Taylor Swift’s song Shake it Off famous with his lip sync rendition is back! This time, it’s not just a lip sync session…it’s a full-blown karaoke jam session with a partner. Cpl Davis … Continue reading

Posted in Communication, Strategy, Tips | Tagged , , , , , | 2 Comments

The Google Algorithm Change

Today is the day…Google has changed it’s algorithm. To the vast majority of us, Google is nothing more than a website we visit to conduct search. How important is the change that has taken effect today? Well, look no further than … Continue reading

Posted in Branding, Communication, Reputation Management | Tagged , , , , , | Leave a comment

Popularity: A dangerous quest

One of the main points I cover in all of my CyberSafety and Internet Awareness Classes is the importance of not using social media as a gauge for popularity or the quest to gain it. Hiding the number of friends where … Continue reading

Posted in Privacy, Reputation Management | Tagged , , , , | Leave a comment

InstaContext, InstaPerspective: The real reason one police officer has been vilified by the online community.

The Toronto Star printed a story last week written by Wendy Gillis pointing out a Toronto Police Officer’s Instagram account. http://www.thestar.com/news/crime/2015/04/09/toronto-officers-instagram-photos-stir-concern.html Wendy Gillis, you asked for thoughts and here are mine. This article is a discredit to journalistic integrity. One … Continue reading

Posted in Branding, Communication, Monitoring, Policy, Privacy | Tagged , , , , , | 2 Comments